Hello, to be frankly, I don't know your question clearly, but about adding a link to pop up that displays a new page with a Flash-based pageflip that lets the users flip through the brochure, maybe
flash flipbook software would help you create html page flipping brochure and easily embed brochure on web page. Once readers click to view it, they can flip the pages of brochure with ease.
Reference about embedding html page flipping brochure on web page.